Our client is a large MNC a true leader in mobility and sustainability, together we are searching for a talented Marketing Manager to lead the Malaysian team.

Position: Marketing Manager
JOB DESCRIPTION
• Job Description Summary
MISSION: Manage the team that is responsible to define and deploy in the territory the product and services in line with the marketing plan that address the targeted segment needs to extract full value.
• Job Description
KEY EXPECTED ACHIEVEMENTS
Manager
Employee enhancement
• Communicates expectations and objectives providing ongoing feedback, and addressing shortcomings.
• Balances he workload, commitments and priorities of individuals vs te company when setting expectations and assigning work.
• Monitors and ensures the efficient and appropriate use of resources, tools.
• Uses individual as well as group goal setting to maximize performance.
• Challenges rules or practices that present inappropriate barriers to independent action and decision-making.
• Brings excellent performance to the attention of the larger organization.
• Seeks resources that will enhance the team’s productivity.
• Develops and supports employees’ career plans and learning opportunities.
• Applies company policies and procedures in managing direct reports’ performance.
• Coaches in different areas, identifying training and development needs to support professional growth.
Customer focus and satisfaction
• Responds to customer/internal partner needs in a timely, professional, helpful, manner, regardless of the attitude.
• Shows customer/internal partner that their perspectives are valued.
• Adapts to the different working styles, personalities and cultural backgrounds of the people they work with
Empowerment
• Delegates authority to match responsibility, holding staff accountable for agreed upon
commitments.
• Supports staff in taking independent action, providing coaching along the way.
• Delegates responsibility rather than taking charge or micro-managing when staff have the capability.
For your given perimeter
Branding & Positioning :
• Ensure the coordination and the deployment of the portfolio of products/service through te brand deployment strategy.
• Balances the needs of the individual product launches and prioritizes across the branding portfolio to achieve overall objectives.

• Ensures that the value propositions as a strategy to achieve desired market position.
• Prioritizes resources for target segments that are most profitable as well as best aligned with the organization’s long-term strategy.
• Manages integrated marketing communication strategies and budgets.
• Sets and monitors all aspect of the marketing mix (i.e. integrated marketing communications, customer loyalty, product performance, etc.)
• Provides expert marketing communication advice and guidance on the organization’s integrated marketing initiatives.
Insight and Industry knowledge
• Identifies customer/end user trends and the different types of insights.
• Identify main competitors’ product/services positions in the market.
• Identifies high impact opportunities for enhancing the customer experience.
• Supports ongoing product literacy efforts to inform employees and customers about the
latest customer experience innovations.
• Provides regular competitive benchmarking and customer awareness best practices. Multi-Channel Marketing
• Implements the multi-channel annual plan in collaboration with the marketing and sales teams.
• Provides inputs into the planning team’s communication strategy for all campaigns including message hierarchy, product focus and segmentation.
• Creates and enhances reporting systems to track portal quality metrics, and results.
• Identifies and develops metrics to measure success of enablement platform and identifies opportunities to increase conversion and value.
Marketing Planning
• Drives strategic growth in defined consumer targets by aligning product and appropriate distribution channels including wholesale, e-commerce, and retail.
• Assesses the potential impact of wider environmental forces on the marketing strategy e.g. culture, ethics, economics, politics, legal frameworks and sustainability.
• Coordinates with departments, segments, and organization’s counterparts to ensure continuous alignment between organizational strategies and investments.
• Builds effective leadership accountability in utilizing consumer insights by creating consumer-focused strategic plans and respected decision-making.
Marketing Strategy & metrics
• Identifies the need for additional information to support marketing strategy development.
• Makes initial recommendations on appropriate methodologies and tools to operationalize the marketing strategy.
• Identifies trends in market and consumer research and seeks possible causes and rationales regarding opportunities and problems.
• Regularly measures market, competitive, and business performance in order to anticipate trends.
• Analyzes measurement data to inform the evaluation of the marketing strategy.
• Interprets outputs from organizational control systems to inform the monitoring of the marketing strategy.
• Participates and guides the review of marketing activities using established measurement criteria.
• Develops metrics and Key to Performance Indicators assist in the evaluation of marketing activities
Pricing and Profitability Management
• Identifies business issues and opportunities by analyzing financial and non-financial data. • Achieves revenue(CLA/PA) management goals within brand regional zone and aligns with CEM on budget.

• Performs appropriate profitability analyses(Pilotage Steering) and makes recommendations to support short- and long-term decisions(corrective/optimization) actions.
• Demonstrates an understanding of the relationship between pricing and the overall financial, marketing and strategic objectives of the organization.

If you feel that you are the right fit for this challenging position and lead a dynamic team in Malaysia kindly apply by sharing your updated CV to career@profession.asia

For faster correspondence please WhatsApp +60142626242